Difference between digital marketing and traditional advertising and which of the two is preferred by costumers. The world of advertising has evolved on a large scale over the years. And yes, the digital age has greatly influenced these changes and innovations that it has gone through. To the point that, in recent years, it has […]
What is Netflix’s marketing strategy? Netflix is a streaming platform founded in 1997 in California (United States). Since its inception, it has gone through several transformations. First, it was just an audiovisual content rental platform. Years later, it is one of the most popular streaming companies. It is all thanks to the fact that it […]
How to make safe online purchases and avoid being scammed? Online shopping is more frequent and common nowadays. Today a high percentage of commerce is handled online. Even though physical stores have returned to their usual activity after the pandemic and the forced cessation of operations. However, e-commerce is not 100% secure since fraud […]
Learn how many types of websites exist and how to use them to improve your business. When talking about a website, it is very common to confuse it with a web page. But both are different from each other. So, let’s start by distinguishing between them. A website is a space where content is […]
Learn all about QCommerce, its advantages and its differences over e-commerce. Purchases and sales over the internet or by digital means have been a thing for some time. And daily, they seek to improve and innovate to perfect the service. The new times have left a hybrid system in terms of dispatching services. After […]
Meet the Formula 1 Marketing Strategy that brought it out of the sporting shadows. Formula 1 or better known as F1, is an entity attached to the International Automobile Federation (FIA). And is the one that carries out the Formula 1 World Championship. Which is the highest category in terms of motorsport competitions worldwide, being […]
11 tips for making a responsive web design. Let’s clarify that the term responsive means adaptable. By linking it with the words web design, we will quickly deduce that we refer to versatile web design. But what does this really mean? Well, responsive web design adapts to all sizes and device options to offer a […]
13 inspiration sources for your website. We have already talked about the importance of having a good web design on your site. If it does not have that appeal that generates immediate engagement upon entering, you may suffer abandonment by the users. But, in addition to the design, the site must also be functional. […]
7 mistakes you should not make when designing a web page. In an increasingly digitized environment, standing out and having the greatest possible visibility is a battle that most people want to win. For a business, the existence of a web page becomes a requirement. Since it´s a means to access information about the […]
Discover McDonald’s marketing strategy. The food sector has a lot of competition, especially when talking about fast food businesses. That is why they create marketing strategies to sell and add a value proposition related to the sales action plan. Global brands like McDonald’s use marketing to meet any challenge that comes their way. In […]
