7 Essential Social Media Tips for Banks and Financial Institutions

7 Essential Social Media Tips for Banks and Financial Institutions. We continue with the era of social media, so the presence of banks in this communication channel is essential. For mobile banking to be consumer-friendly, its digital presence must be top-notch. For this, banks must use a platform with quality information and optimal customer service. […]

Instagram vs Facebook: know the advantages of each one

Instagram vs Facebook: know the advantages of each one. Instagram and Facebook are currently the giants and pioneers of social networks.   In a few days, precisely on April 9, it will be 10 years since the purchase by Facebook of Instagram. Its goal of it was to provide a better customer experience.   According […]

Linktree: What it is and how to take advantage of it in social media

Linktree: What it is and how to take advantage of it in social media. When we have a business, we will always try to have a presence on various platforms or digital sites. The recommendations to increase our visibility can be creating a page or website, creating a profile on a social media platform, and […]

What is a giveaway? How to make one in 7 steps

What is a giveaway? How to make one in 7 steps. Surely you have already participated in a giveaway on Instagram or another platform. The truth is that many brands resort to this option. After all, a giveaway can be offered free of charge to customers, bringing many benefits to companies. So, if you want […]

Why Does Google Replace Page Titles?

Why Does Google Replace Page Titles? Creating content for your website is one of the most relevant SEO strategies you can implement. The information that you can offer to your followers, readers, or potential clients from your digital portal can be as infinite as you want and give it the utility that you see best […]

7 Actionable SEO Tactics for Healthcare Industry

7 Actionable SEO Tactics for Healthcare Industry. When it comes to finding a healthcare practitioner, many patients use Google to find the nearest and finest option. Patients are more likely to click through and arrange an appointment if your website is at the top of the list. If you are not, your competitors are. Which means […]

How to Improve SEO with Schema Markup: The Easy Guide

How to Improve SEO with Schema Markup: The Easy Guide. Schema markup could be one of the most underrated tools for online businesses. Although it helps improve SEO results, not all website owners and marketers apply it to their websites.    It’s pretty simple to add and can provide a lot of value for your audience.  […]

How to work with influencers to boost your brand

How to work with influencers to boost your brand. Turning your brand into a thriving business is an arduous task that is not just about selling. That is why we must have the right people to help us promote. Which has led many companies to form strategic alliances with important figures such as influencers to […]

How is the effectiveness of an influencer marketing campaign measured?

How is the effectiveness of an influencer marketing campaign measured? Influencer marketing is here to stay. And that´s because social media has become very relevant for millions of people worldwide for some time now. It´s one of the reasons why specific strategies guide brands that work with influencers. To build campaigns with effective influencers.   […]

Is influencer marketing effective?

Is influencer marketing effective? For months, several studies have been carried out to determine the influencer marketing trends. The truth is, as time passes, the world of the internet also goes through changes that brands must take into account to be able to advance. Therefore, if one thing has to be clear, influencer marketing will […]