What is Mary Kay’s marketing strategy?

What is Mary Kay’s marketing strategy for the Uk? Mary Kay is a private American company dedicated to selling cosmetics and was founded in 1963 by Mary Kay Ash. Today, in addition to being known in the UK, this brand has a strong presence in Europe and Latin America. Its success is largely due to […]

What will be the trends in content marketing for the second half of 2023?

What will be the trends in content marketing for the second half of 2022 in the UK? The world of digital marketing, in the UK, is in constant movement and innovation in favour of strategies that work for brands and companies. What has been implemented in January, may not have the same results in August. […]

How much does content marketing cost in India?

How much does content marketing cost in India? We have discussed the importance of applying digital marketing strategies for your company or business, but at what cost? We know that it´s a recurring question. When they tell you about the benefits and advantages of digital marketing, it´s always accompanied by everything your business will achieve. […]

How to create a user-generated content strategy?

How to create a user-generated content strategy? Every time you take a selfie and upload it to social media, you make this type of content. In fact, there are overwhelming numbers surrounding this strategy that brands of all sizes can use.   As time passes, both marketers and companies are looking for new ways to […]

What is valuable content in marketing?

What is valuable content in marketing? The rise of digital media and social networks has not come alone. Today it is no longer enough to upload a photo or a video.   These must have a defined context and add value to the public that will receive the message. For this reason, we read or […]

How do I find a content marketing agency in India?

How do I find a content marketing agency in India? When starting our business or enterprise, we want everyone to know us. For this, there’s no better ally than social media. After all, it allows us to present and position ourselves.   However, the same networks sometimes don’t help us have the visibility we need. […]

How much does graphic design cost?

How much does graphic design cost? Today, marketing strategies cannot be ignored when preparing a project for your business. You shouldn’t ignore the elements for visual purposes. That’s why knowing the graphic design costs in 2022 will allow you to manage your budget better.   Graphic design, more than an additional element in your project, […]

The logo: characteristics and its importance for a brand

The logo: characteristics and its importance for a brand. A logo is any symbol made up of images or letters and, in some instances, by both. Its goal is to define a brand’s image and identity. However, it can also work for a company and institution.   It’s a super important element of branding. After […]

How to take advantage of graphic design and apply it to companies?

How to take advantage of graphic design and apply it to companies? We find ourselves in a world and in a current situation where first impressions enter the visual part. And where there is no room for second chances to cause a new emotion or impact. Therefore, all the graphic elements and images representing us […]

The Psychology of Colour

The Psychology of Colour. One of the oldest fields within graphic design is the psychology of colour. We use this psychological approach to understand how we interpret the shades of light we call colours. Thanks to it, we know that each colour has a meaning and an emotional charge from our evolution. Thus, colour in […]